I’m Erin.
Your one-stop shop for custom creative content the internet loves to love.
I am a video producer and New York City mom based in Brooklyn, NY.
My expertise is producing highly shareable lifestyle content. I specialize in the creation of viral, social-first media across platforms covering food, home, entertainment, and family. I work as a producer and self-sufficient shooter / editor to bring content to life for both editorial and branded projects.
Brands I’ve worked with.
Open my pantry door or check under my kitchen sink and you’ll find the brands I work with! My audience knows that I try and trust everything that I recommend to them; they’re the products my family and I use in our daily lives…
Scotch-Brite
Dawn
Goldfish
Kraft
Ebay
Persil
Sam’s Club
Kroger
My clients.
I’ve made myself available to a select group of private clients as a creative producer and consultant, focusing on millennial parenting brands. We work together to create short-form and long-form content that’s customized to the brand’s goals.
Interested in working together? I’d love to hear more about your content goals.
*Please note that I’m limiting the number of private clients I’m taking on at this time.
How I work.
AT HOME
My extensive work in photo and video production allows me to self-shoot branded opportunities at home.
When you work with me, I bring years of production work to the table. I’m able to self-shoot content other partners would need to hire a whole team to create! Mics? Got em. Cameras? Yup. Props? A whole collection. I’m even a trained food stylist—I’ve got your bases covered!
IN STUDIO
When I’m not shooting a project myself, I’m lucky to work with photographers, stylists, directors, etc. whom I’ve created magic with for years.
My experience.
In my 12+ years in the lifestyle media industry, I’ve worked for the top outlets and worn many hats: producer, camera operator, recipe developer, food editor, professional hamster wrangler—to name a few!
Interested in my work at BuzzFeed? Here's my contributor page.
Videos, recipes & DIY projects for Good Housekeeping—here's the full collection!